Back Cover

  • Story Line Business and Life are adventures
  • The lives of three business leaders converge, each at vastly different checkpoints within their careers. A young sales producer eager to make his mark, a seasoned executive struggling with burnout, trying to make meaning of it all, and a consultant coming to grips with the reality that leading a team is much more difficult than producing results on his own.
  • Their paths, while different, have led them to the northern reaches of the western hemisphere and an Alaskan wilderness adventure. Here they will learn what it takes to much a team of dogs, and face down the brutal elements of unforgiving weather, while overcoming rugged terrain and their own limitations.
  • Culminating in a three-day race, each would learn about life, leadership, mushing and gaining the will to persevere!